April 2022 Feature Release [Accounting]

April 2022 Feature Release [Accounting]

This month, we’ve completed equipment costing so that your Field Profit Center Reports can reflect your actual costs. You can also filter your account register by vendor to see total purchase amounts for any date or dollar range. Enjoy this one!

Basic Accounting

Equipment Cost Analysis (Operating)
  • View Operating Costs for each machine with the ability to see totals.

Equipment Costs can be viewed in Traction
Account Register Filtering

Basic Accounting + Basic Operations + Advanced Accounting

Equipment Cost Analysis (Operating + Ownership)


Brian Stark
Director of Marketing, Traction



  • Brian Stark

    Brian Stark is co-founder and Marketing Director of Traction Ag, Inc, a cloud-based farm accounting and management software company focused on helping farmers become more profitable and efficient. Prior to Traction Ag, Brian led the sales and marketing efforts at Farm Works Software, a global leader in farm management desktop software that was acquired by Trimble in 2009. He helped manage the Trimble marketing and communications team for over 10 years, with a strategic focus in building brand awareness and digital marketing efforts.

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