Helping Growers Thrive: Why Every Ag Partner Integration Matters

At Traction Ag, our purpose is simple: help growers thrive.

It’s more than a motto, it’s a north star that guides every decision we make. Whether it’s building new features, creating training resources, or forming partnerships, we do it with one goal in mind: make the business of farming simpler, faster, and more efficient. Because every hour saved in the office is an hour gained in the field, with family, or focused on what really matters.

The power of integration

When technology works together, growers win. That’s why we’ve invested heavily in partnerships that reduce friction, save time, and create clarity across field operations and financial management. These integrations aren’t bells and whistles… they’re real workflow improvements that make a measurable difference.

Here are just a few of the integrations we’re proud to support:

• John Deere Operations Center & Climate FieldView™: Field data should never sit in a silo. Our integration with John Deere Operations Center and FieldView bring application, harvest, and tillage data directly into Traction, making it easier to track cost and profitability by field and crop automatically.
  
  
• Paylocity: Payroll shouldn’t require duplicate entry. Our Paylocity integration connects HR and accounting seamlessly so that payroll data flows directly with accuracy and speed.
  
  
• TAX1099: Whether it’s landlords or vendors, 1099 season shouldn’t be a fire drill. Our connection with TAX1099 simplifies year-end prep and ensures that filings are fast, accurate, and compliant.
  
  

Billing integrations with FS and Keystone Cooperative

In 2025, we’ve taken a major step forward in simplifying the way growers handle input costs, thanks to two new billing integrations with leading ag retailers.

FS Companies

FS is a trusted partner to thousands of farm operations across the Midwest. Our FS integration allows FS customers to automatically sync bills, prepay balances, and purchase activity into Traction. The result? No more waiting for statements. No more data re-entry. Just clean, timely financial records that are ready for advisors and decision making.

“We used to spend days, even weeks, entering bills before the FS integration. Now the information comes right in and saves us countless hours.” - Brian Tanner, Tanner Farms LLC

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Keystone Cooperative

As a progressive cooperative, Keystone Cooperative is committed to helping its members grow stronger businesses. Our Keystone integration imports Keystone Cooperative billing data directly into Traction, giving growers a real-time view of their input spending, syncing invoices and creating one of the most efficient workflows in agriculture today.

“Seeing my Keystone bills flow right into Traction is a game changer. It saves me time every day and takes one more thing off my plate.” - Kendra Chastain, Hedge Farms

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Simplicity, time savings, and real impact

Growers aren’t asking for more technology. They’re asking for technology that works together. With every integration, we’re aiming to remove friction from everyday tasks and turn cluttered systems into simple, streamlined tools. With a clear, accurate picture of their business, growers can plan better, react faster, and stay focused on what matters most.

At Traction, we’re not slowing down. We’re continuing to build partnerships with one goal in mind: helping growers thrive. Because when we connect the systems that matter, from the cab to the office to the co-op counter, we give our customers the one thing they can never get enough of: time.

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