February 2024 Feature Release

February 2024 Feature Release

February 2024 Feature Release

We’re kicking off 2024 with exciting news! Our latest release takes our Scale Ticket and Load Tracking feature to new heights, now offering expanded data capturing capabilities and the added functionality of printing load reports and exporting them.


The Traction Mobile app has also undergone further enhancements, gearing up users for the upcoming planting season. These updates are designed to not only streamline your operations but also to save you valuable time and enhance the overall value for your farm.

Basic Operations

Scale Ticket & Load Tracking

Traction enables scale ticket & load tracking

Machine Data

  • View machine data with the original values when viewing completed events, handy if you need a historical reference of imported data.

Mobile App v1.2

Import Queue

  • View and import tillage, application, seeding and harvest machine records.
  • Add other products to the application and seeding records as well as edit rates.
Traction Mobile App v1.2 enables further field record keeping.
  • Brian Stark
    Brian Stark is the Product Marketing Director for Traction Ag, based in Auburn, Indiana. Prior to co-founding the company in 2020, he led the sales and marketing efforts at Farm Works Software for 14 years and was part of Trimble’s marketing and communications team for 10 years. He completed his undergraduate degree from The Ohio State University in Agribusiness. Brian and his wife, Kimberly, own a Centennial Farm in Edgerton, Ohio, and have three children.